Web Platform

NOVA COMMERCE OS.

Nova Commerce OS is a unified headless commerce platform for a multi-brand retailer processing millions of monthly sessions. Solynx replaced a fragmented stack with a single product surface for merchandising, checkout, and ops - engineered for peak traffic and continuous experimentation.

Overview

Project at a glance.

Nova Commerce OS is a unified headless commerce platform for a multi-brand retailer processing millions of monthly sessions. Solynx replaced a fragmented stack with a single product surface for merchandising, checkout, and ops - engineered for peak traffic and continuous experimentation.

Service

E-Commerce Development

Delivered by Solynx Innovations. Questions? support@solynx.in

Challenge

What was broken.

The client ran three legacy storefronts with inconsistent checkout, poor mobile conversion, and inventory sync delays that caused overselling during promotions. Marketing could not launch campaigns without engineering intervention.

Approach

How we moved.

We ran a four-week discovery mapping catalog rules, payment flows, and fulfillment integrations. A strangler migration shipped category-by-category while preserving SEO equity. Performance budgets and experiment flags were defined before the first production deploy.

Solution

What we shipped.

A Next.js storefront on a headless commerce core, backed by event-driven inventory sync and a merchant dashboard for campaigns, bundles, and real-time analytics. Checkout was reduced to three steps with wallet payments and address autofill.

Technology

Stack in production.

React Next.js Node.js PostgreSQL Redis AWS Stripe Elasticsearch Segment

Screenshots

Product surfaces.

Results

Measured impact.

  • 34% lift in mobile conversion within 90 days of launch
  • Page load p75 under 1.8s on 4G connections
  • Zero oversell incidents during Black Friday peak
  • Campaign launch time reduced from days to hours

Next step

BUILD COMMERCE THAT SCALES.

Inspired by Nova Commerce OS? Let us engineer the same rigor for your product.